Thursday, July 3, 2008

Review on E-Commerce Site (Amazon.com)


I was reviewing on the Amazon.com. As I know, Amazon.com, Inc. was established by Jeff Bezos in the year 1994, and its e-commerce site was launched on the internet in 1995. Furthermore, Amazon is the very first foremost leading companies to execute business activities through the internet and it also act as intermediaries in transaction between buyers and seller. In Amazon web page, we able to look for merchandise such as digital video disk, furniture, electronic, jewelry, health and wellness, furniture, and etc. in its e-commerce site.




The first thought came through me about Amazon.com is just that it is just a website for electronically buying and selling activities that highlight on price offer and the features for the product itself. Eventually, after I surf into Amazon.com homepage, I found that Amazon.com provide recommendations for seller and also buyers, is something exactly being your personal buying or selling consultant.


Besides that, I found that Amazon.com offer service to assist buyers and seller that newly approach to the e-commerce business, in short, is to add on a new experience to them on dealing business that is not only physical approach but is through the internet. Additionally, I discovered Amazon.com is strong in customer tracking which it presents an ongoing, up-to-date comment to its customer. This is essential to a successful operation to be aware on the business activities and to recognize your primary customer on what are their need and wants, as well as their expectation from the company itself. Furthermore, customer tracking helps to build a good relation towards the company and the consumer trends. Amazon.com features multi-level e-commerce tactics towards its service. In short, Amazon.com allows other multi-level marketing company to market their product or services directly to its platform besides their own merchandise. For instance, Target and Toys 'R Us.


The world now is stepping towards technology and globalization, online business gives business people more benefit than harm, why not giving a try to extend business to online consumers with this method? After surfing in Amazon.com, I feel that people that do not have enough of financial capital, business experiences, time consuming, men-power, are most likely welcome to invest in e-commerce technology to market your product to worldwide.


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